Hotels.com
Find Your Perfect Somewhere
Image Asset Library
Creating a visual language is essential in portraying a brand’s personality. For Hotels.com, it was a great way to show off the unique hotel properties and illuminate the brand’s love for travel.
Working with our in-house photo team, we developed a set of simple principles to deliver our look and feel and build out our larger image asset library. These principles helped guide our shoots resulting in a diverse body of hotel properties that felt consistent and part of the Hcom brand.
Role: Creative Direction/ Art Direction/ Curation
Expedia Group / in-house
CD/ Art: John Figone
