Microsoft Edge
Copilot AI Assistant
Product Launch Videos
Microsoft Edge’s AI Copilot is a deeply integrated AI assistant that transforms the browser into a proactive productivity partner. It enables users to summarize web pages, compare product tabs, generate content, and browse hands-free via voice.
Made specifically for paid, owned, and earned channels, these product demonstration films show how Copilot AI takes “smart search” to the next dimension.
Role: Art Direction
Hecho Studios
Art: John Figone, Jen Miller
Copy: Isaac Silverglate